Communication
& Marketing Committee
The Communication
& Marketing Committee involves building a Main Street framework
that is well represented by business and property owners, local
lenders,
community members, city officials, Eastern Washington University
officials, and other local
economic development organizations. This committee maintains an
open dialogue with members and partners, and publishes the quarterly
newsletter. Member development and organizational fundraising
are part of their mission.
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Promotions
& Special Events Committee
The Promotions
& Special Events Committee creates excitement downtown. Street
festivals, parades, retail events, and image development campaigns
are some of the ways Main Street TM encourages customer traffic.
Promotion also involves marketing an enticing image to shoppers,
investors, and visitors.
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Design
& Planning Committee
The Design &
Planning Committee enhances the attractiveness of the business district.
Historic building rehabilitation, street and alley clean-up, colorful
banners, landscaping, and lighting all improve the physical image
of the downtown as a quality place to shop, work, walk, invest in,
and live. Design improvements result in a reinvestment of public
and private dollars to downtown.
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Economic
Restructuring Committee
The Economic
Restructuring Committee is involved in analyzing current market forces
to develop long-term solutions. Recruiting new business, creatively
converting unused space for new uses, and sharpening the competitiveness
of Main Street's traditional merchants are examples of economic
restructuring activities.
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Downloads:
Communications/Marketing Committee:
2007 Priority Projects
Promotions Committee:
2007 Priority Projects
Events schedule.
Design & Planning Committee:
2007 Priority Projects
Facade Grant Application
Resource Kit
Economic Restructuring Committee:
2007 Priority Projects
Economic Development Strategy
Economic Summary Report
Cheney Market Data Set
Retail and Service Brochure
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